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Monthly Performance Report

DEMO

February 2026

01

WEBSITE REPORTING

0Total Users+28.0% YoY
0.0%Bounce Rate-35.3% YoY
0Key Events+72.3% YoY
0.0%Session Conversion Rate+28.4% YoY

Year-over-Year Comparison

MetricFebruary 2025February 2026% Change
Total Users148,200189,700+28.0%
Bounce Rate46.6%30.1%-35.3%
Key Events58,100100,100+72.3%
Session Conversion Rate31.1%40.0%+28.4%
New Users246,000109,500-55.5%
Lead Source: Paid Search07480.0%
Lead Source: Organic Search000.0%
Lead Source: Referral000.0%
Lead Source: Direct000.0%
Lead Source: Email000.0%
Lead Source: Social000.0%
Lead Source: Not Defined000.0%

Key Insights

  1. 1
    Total Users increased 28.0% YoY to 189,700, demonstrating strong overall traffic growth despite a 55.5% decline in New Users, indicating significantly improved retention and repeat visitor engagement.
  2. 2
    Bounce Rate improved dramatically by 35.3% YoY to 30.1%, showing visitors are finding content more relevant and engaging than the previous year.
  3. 3
    Key Events surged 72.3% YoY to 100,100 while Session Conversion Rate increased 28.4% to 0.4, reflecting meaningful improvements in both user engagement depth and conversion efficiency.
  4. 4
    Paid Search emerged as the sole lead generation channel with 748 leads, establishing it as the primary driver of qualified traffic where all other channels previously showed zero lead attribution.

Recommendations

  1. 1
    Scale Paid Search investment immediately given it generated 748 leads as the only performing lead source, while implementing proper tracking and attribution for Organic Search, Direct, and other channels to capture the full lead generation picture.
  2. 2
    Capitalize on the 72.3% increase in Key Events by analyzing which specific events are driving the 28.4% conversion rate improvement, then optimize user journeys to amplify these high-performing interactions.
  3. 3
    Investigate the 55.5% drop in New Users while Total Users grew 28.0% to understand the shift in traffic composition, then develop targeted campaigns to balance new user acquisition with the strong returning visitor momentum.
  4. 4
    Leverage the 35.3% Bounce Rate improvement by identifying which pages or content types are retaining visitors most effectively, then replicate these elements across lower-performing sections of the site.
02

Overall SEO Reporting

0Domain Authority+7.5% YoY
0Visibility0.0% YoY
0Sessions+939.2% YoY
0Total Users+421.4% YoY

Year-over-Year Comparison

MetricFebruary 2025February 2026% Change
Domain Authority4043+7.5%
Visibility00.1180.0%
Sessions10,200106,000+939.2%
Total Users11,20058,400+421.4%
Page Views10,700461,000+4208.4%

Key Insights

  1. 1
    Example February Reporting insight 1
  2. 2
    Example February Reporting insight 2
  3. 3
    Example February Reporting insight 3
  4. 4
    Example February Reporting insight 4
  5. 5
    Example February Reporting insight 5

Recommendations

  1. 1
    Example February Reporting optimization 1
  2. 2
    Example February Reporting optimization 2
  3. 3
    Example February Reporting optimization 3
  4. 4
    Example February Reporting optimization 4
  5. 5
    Example February Reporting optimization 5
03

Brand 1

0Visibility0.0% YoY
0Sessions0.0% YoY
0Total Users0.0% YoY
0Page Views0.0% YoY

Year-over-Year Comparison

MetricFebruary 2025February 2026% Change
Visibility00.1860.0%
Sessions018,6000.0%
Total Users012,7000.0%
Page Views054,2000.0%
Enagement Rate0.0%78.4%0.0%

Key Insights

  1. 1
    Example February Reporting insight 1
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    Example February Reporting insight 2
  3. 3
    Example February Reporting insight 3
  4. 4
    Example February Reporting insight 4
  5. 5
    Example February Reporting insight 5

Recommendations

  1. 1
    Example February Reporting optimization 1
  2. 2
    Example February Reporting optimization 2
  3. 3
    Example February Reporting optimization 3
  4. 4
    Example February Reporting optimization 4
  5. 5
    Example February Reporting optimization 5
04

Brand 2

0Visibility0.0% YoY
0Sessions0.0% YoY
0Total Users0.0% YoY
0Page Views0.0% YoY

Year-over-Year Comparison

MetricFebruary 2025February 2026% Change
Visibility00.2460.0%
Sessions016,9000.0%
Total Users024,1000.0%
Page Views0127,9000.0%
Enagement Rate0.0%92.5%0.0%

Key Insights

  1. 1
    Example February Reporting insight 1
  2. 2
    Example February Reporting insight 2
  3. 3
    Example February Reporting insight 3
  4. 4
    Example February Reporting insight 4
  5. 5
    Example February Reporting insight 5

Recommendations

  1. 1
    Example February Reporting optimization 1
  2. 2
    Example February Reporting optimization 2
  3. 3
    Example February Reporting optimization 3
  4. 4
    Example February Reporting optimization 4
  5. 5
    Example February Reporting optimization 5
05

Brand3

0Visibility0.0% YoY
0Sessions0.0% YoY
0Total Users0.0% YoY
0Page Views0.0% YoY

Year-over-Year Comparison

MetricFebruary 2025February 2026% Change
Visibility00.0940.0%
Sessions04,5000.0%
Total Users02,7000.0%
Page Views09,7000.0%
Enagement Rate0.0%79.9%0.0%
Bounce Rate0.0%13.0%0.0%

Key Insights

  1. 1
    Example February Reporting insight 1
  2. 2
    Example February Reporting insight 2
  3. 3
    Example February Reporting insight 3
  4. 4
    Example February Reporting insight 4
  5. 5
    Example February Reporting insight 5

Recommendations

  1. 1
    Example February Reporting optimization 1
  2. 2
    Example February Reporting optimization 2
  3. 3
    Example February Reporting optimization 3
  4. 4
    Example February Reporting optimization 4
  5. 5
    Example February Reporting optimization 5